TO INCREASE YOUR EXPOSURE!
Internet presence is necessary! Use all of the social networks (Facebook,
Twitter). AND, you must promote those web
presences, not just post it and hope you’ll be discovered accidentally by
your potential fans. Keep your website fresh by adding a new song every
month—then you can contact fans and invite them to check out your new music.
Use merchandise to promote your music off line—the Shirt/Mug/Mousepad store
is a start. Take samples wherever you perform, let your fans help promote
an email list of fans.
If you or any
of your friends or fans are college students, ask them to help by spreading
the word with their friends. Most college students listen to music on the
Internet--most have Internet access in their dorm rooms. They might be able
to get your songs played on campus radio stations, too, again increasing
your exposure. With appropriate permission, they might post your website
cards or brochures on bulletin boards in residence halls.
local PRESS RELEASE can help, as can paid advertisements.
Read and learn! There is so much good information out there to help you get
your music heard. Subscribe to e-zines/newletters such as
Marc Gunn’s Bard’s
Crier (learn about his niche guerrilla music marketing) and
- Have some
video your performances. Fans LOVE to see you while they LISTEN to you. Post
your videos on YouTube, email/Twitter your fans to let them know you posted
- The list
goes on and on. Use your imagination.
Here are some other ways successful artists promote their music.
Just click on the links below to get started.
If you have questions, just email me!
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